Perls of Wisdom is a podcast about what it really takes to build a business when you are still in the messy middle.

Hosted by founder and creator Isobel Perl, this podcast goes beyond polished success stories and speaks to founders who are still figuring it out. The ones navigating growth, pressure, uncertainty, and the reality behind building something from nothing.

Each episode explores the honest side of entrepreneurship. The risks, the mistakes, the pivots, the moments where things nearly fell apart, and the lessons that came from pushing through anyway.

Expect open conversations about:
 • Starting before you feel ready
 • Scaling without burning out
 • Building a personal brand alongside a business
 • The mindset shifts nobody prepares you for
 • What growth actually looks like behind the scenes

If you are building a business, thinking about starting one, or trying to get through the stage where things feel hard but exciting at the same time, this podcast is for you.

New episodes every week.