Perls of Wisdom
Perls of Wisdom is a podcast about what it really takes to build a business when you are still in the messy middle.
Hosted by founder and creator Isobel Perl, this podcast goes beyond polished success stories and speaks to founders who are still figuring it out. The ones navigating growth, pressure, uncertainty, and the reality behind building something from nothing.
Each episode explores the honest side of entrepreneurship. The risks, the mistakes, the pivots, the moments where things nearly fell apart, and the lessons that came from pushing through anyway.
Expect open conversations about:
• Starting before you feel ready
• Scaling without burning out
• Building a personal brand alongside a business
• The mindset shifts nobody prepares you for
• What growth actually looks like behind the scenes
If you are building a business, thinking about starting one, or trying to get through the stage where things feel hard but exciting at the same time, this podcast is for you.
New episodes every week.
Episodes
9 episodes
She Has 700,000 Followers and Still Has No Idea What She's Doing
What happens when the thing you're building starts growing faster than your confidence?In this episode of Perls of Wisdom, I sit down with Sophie, founder of Pretty Little Marketer, one of the most recognised marketing communities in the...
They Ran a £30K Scam on My Business. Here's What I Didn't See Coming.
What happens when your business is falling apart at the same time your personal life is too?In this episode of Perls of Wisdom, I sit down with Ramona, founder of Rani & Co, for one of the most candid conversations we’ve had...
I Made 75% of My Revenue Going Live on TikTok. Here's What It Cost Me.
What does it really take to grow a product-based business from scratch when you’re figuring it all out as you go?In this episode of Perls of Wisdom, I sit down with Zoe, founder of Into The Eve, to talk about the reality behind ...
She Started at 18 With £400. Here's What Actually Happened
Building a business online can look glamorous from the outside. Especially when millions of people are watching.But this episode tells a very different story.In episode five of Perls of Wisdom, I sit down with Amelia, fou...
We Had 10,000 Users & the App Was Crashing Every Day
This episode is a real look at what happens when growth comes before you’re ready for it.I sat down with Nicola to talk about what it actually felt like building her business while everything was moving fast on the outside… and breaking ...
I Was the Product. Then I Built Something That Wasn't Me.
This episode feels like sitting down with someone who’s actually in the thick of it.I sat down with Lauren-Nicole, founder and creative director of LND Studio, to talk about what building a creative business really looks like when you’re...
I Woke Up & Made £40k in 3 Days
This episode is one of those conversations that feels very real, very quickly.I sat down with Lucy, founder of Partner in Wine, and what stood out instantly was just how candid she was about everything that comes with building a business...
Dragons' Den Didn't Save Us. Here's What Actually Did.
This episode is one of those conversations that stays with you.I sat down with Alex, the co-founder of Nini Organics, to talk about what it actually looks like to build a brand when you’re not backed by huge budgets, big teams, ...
From £1,000 to Seven Figures: The Messy Middle of Building My Brand
Most business stories skip the part that actually matters.You hear about the exits, the millions, and the overnight success moments. What you rarely hear about is everything in between. The mistakes, the setbacks and the mome...